AEAS International Marketing Events for Australian schools
AEAS has organised highly successful international student recruitment events in key source markets for over 30 years.
AEAS events bring together leading Australian schools, quality education agents, and families considering high school study in Australia for their children.
Regular in country visits are an important of Australian schools developing a strong brand in key source markets. AEAS events are specifically designed for the school sector, and offer schools the opportunity to build relationships with education agents, meet new parents and students, and maintain their connections with alumni and past parents.
Australian school specific events also make an important contribution to building the profile of the Australian school sector in key source markets. Individual schools may find their individual marketing efforts to be more effective as a result of combined marketing and promotional efforts.
Thank you for a wonderful event. All the AEAS events I have attended have been so well planned and the day goes like clockwork. The room was buzzing with families.
Thank you for all the hard work of AEAS team. Excellent event, the exhibition registration site was very helpful. We will definitely consider future AEAS events.
What types of events does AEAS organise?
AEAS currently offers three types of events to Australian schools, English language colleges and ancillary service providers
- Australian Schools Exhibitions
- Australian Schools – Education Agent Workshops
- Seminars for Australian schools
From time to time, AEAS will also offer School to School Workshops or seminars in key countries to explore opportunities for new relationships and partnerships. In 2019, such events were held in Shanghai, China and Hanoi, Vietnam.
Australian Schools Exhibitions
- Contribute to branding an Australian school education as desirable and first class
- Build the profile of Australia as a high quality, safe destination that leads to successful student outcomes at school, university and in careers
- Provide an opportunity to meet directly with prospective students and parents to discuss your school’s key selling points
- Capitalise on Australian schools’ largest market (China) as well as building a profile in other key markets and smaller and emerging markets
- Provide the opportunity for school representatives to attend market briefings with a specific focus on Australian schools presented by Austrade representatives
- Enable schools to utilise the in-market knowledge presented by Austrade and also held by coorganising education agents (where relevant) and AEAS China staff
Education agent workshops
- Provide an opportunity for business to business one on one meetings between selected education agents
- School representatives and agents share information on the market for school age students to study in Australian schools
- Provide education agents with current information on the system and the quality and benefits of an international education in an Australian school
- Are held at five star venues and fully catered
- Invite school representatives to present to education agents on behalf of participating schools on key topics of interest
International Education Seminars
- Are held annually in Melbourne, Sydney, Brisbane, Adelaide and Perth
- Provide an update on key school markets and potential and emerging markets
- Present current data showing changes of the past 12 months and outlining any risks on the horizon
- Provide updates on AEAS testing and other services
- Provide an invaluable opportunity for networking with colleagues in the international education field
2024 Event Schedule
Registrations for all 2024 AEAS Australian Schools Events are now open. Register quickly to avoid disappointment.
NOTE: AEAS will prioritise acceptance of applications from schools registering for both the Education Agent Workshop and Exhibition in the one city, where these are scheduled together.
Australian Schools Events
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Hong Kong SAR | Sunday 23 June 2024 | Exhibition | Cordis Hotel | $4500 | 4 PLACES REMAINING REGISTER NOW |
| Hong Kong, SAR | Monday 24 June 2024 | Agent Workshop | Cordis Hotel | $2250 | 4 PLACES REMAINING REGISTER NOW |
Australian Schools Events
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Phnom Penh, CAMBODIA | Sunday 8 September & Monday 9 September 2024 | Parent Seminars/Open Day & Agent Workshop | Hyatt Regency Hotel | $5750 | VERY LIMITED PLACES REMAINING REGISTER NOW |
| HCMC, VIETNAM | Friday 13 September 2024 | Agent Workshop | Sheraton Hotel & Towers | $2250 | 4 PLACES REMAINING REGISTER NOW |
| HCMC, VIETNAM | Saturday 14 September 2024 | Exhibition | Sheraton Hotel & Towers | $4500 | FULLY SUBSCRIBED Contact [email protected] to be waitlisted |
| Hanoi, VIETNAM | Sunday 15 September 2024 | Exhibition | Lotte Hotel | $4500 | FULLY SUBSCRIBED Contact [email protected] to be waitlisted |
| Hanoi, VIETNAM | Tuesday 17 September 2024 | Agent Workshop | Lotte Hotel | $2250 | 4 PLACES REMAINING REGISTER NOW |
| Bangkok, THAILAND | Friday 20 September 2024 | Agent Workshop | Marriott Marquis Bangkok | $2250 | 7 PLACES REMAINING REGISTER NOW |
| Bangkok, THAILAND | Saturday 21 September 2024 | Exhibition | Marriott Marquis Bangkok | $4500 | 1 PLACE REMAINING REGISTER NOW |
Australian Schools Events
AEAS is collaborating with Acumen (part of Sannam S4) to arrange this event series.
| LOCATION | DATES | EVENT TYPE | COST | REGISTRATION |
|---|---|---|---|---|
| DELHI & MUMBAI | 6-13 November | Agent Workshops, Parent Fairs, meetings with key stakeholders, visits to schools | $14,000 | 3 PLACES REMAINING REGISTER NOW |
NOTE: By registering for this event, schools are committing to participate in all activities.
- Includes all activities for up to two school representatives.
- Excludes flights and accommodation.
EVENT PROGRAM
Day 1- Tuesday 5 November
- Participants arrive (own arrangements)
Day 2 – Wednesday 6 November
- AM – Briefing by Acumen
- PM – Roundtable meeting with key education and influencer groups
- PM – Briefing and networking with key government departments of India and Australia
Day 3 – Thursday 7 November
- AM/PM – School visits
Day 4 – Friday 8 November
- Agent Workshop
Day 5 – Saturday 9 November
- Parent Fair / Seminar
- Travel from Delhi to Mumbai (early evening)
Day 6 – Sunday 10 November
- Parent Fair/ Seminar
Day 7 – Monday 11 November
- Agent Workshop
Day 8 – Tuesday 12 November
- AM/PM – School visits
- PM – Meeting with an education consultancy organisation
Day 9 – Wednesday 13 November
- Participants depart (own arrangements)
AEAS Seminars for Australian Schools (NO COST)
| LOCATION | DATE | EVENT TYPE | VENUE |
|---|---|---|---|
| BRISBANE | Monday 18 November | AEAS Seminar – International Education Update | TBA |
| SYDNEY | Wednesday 20 November | AEAS Seminar – International Education Update | TBA |
| MELBOURNE | Friday 22 November | AEAS Seminar – International Education Update | TBA |
| ADELAIDE | Monday 25 November | AEAS Seminar – International Education Update | TBA |
| PERTH | Wednesday 27 November | AEAS Seminar – International Education Update | TBA |
Australian Schools Events
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Beijing, CHINA | Friday 1 March 2024 | Agent Workshop | Westin Beijing Chaoyang | $2250 | CLOSED contact [email protected] to be added to the waitlist |
| Beijing, CHINA | Saturday 2 March 2024 | Exhibition | Westin Beijing Chaoyang | $4500 | CLOSED |
| Shanghai, CHINA | Sunday 3 March 2024 | Exhibition | Conrad Hotel | $4500 | CLOSED |
| Guangzhou, CHINA | Saturday 9 March 2024 | Exhibition | Sheraton Hotel | $4500 | CLOSED |
| Hong Kong SAR | Sunday 10 March 2024 | Exhibition | Cordis Hotel, Mongkok | $4500 | CLOSED |
Australian Schools Events
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Seoul, SOUTH KOREA | Friday 10 May 2024 | Agent Workshop | Sofitel Ambassador Seoul | $2250 | FULLY SUBSCRIBED Contact [email protected] to be waitlisted |
| Seoul, SOUTH KOREA | Sunday 12 May 2024 | Exhibition | Sofitel Ambassador Seoul | $4500 | FULLY SUBSCRIBED Contact [email protected] to be waitlisted |
| Taipei, TAIWAN | Friday 17 May 2024 | Agent Workshop | Grand Hyatt Hotel | $2250 | FULLY SUBSCRIBED Contact [email protected] to be waitlisted |
| Taipei, TAIWAN | Saturday 18 May 2024 | Exhibition | Grand Hyatt Hotel | $4500 | FULLY SUBSCRIBED Contact [email protected] to be waitlisted |
